Borgman Ford Commercial Vehicles

2014 Commercial Truck Buyer’s Guide

January 22nd, 2014

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It’s your one-stop resource for commercial updates, truck, transit and 2-series specifications, technology solutions, emissions information, and hard-to-resist upfit incentives. The Buyer’s Guide gives you everything you need to enhance your business and exceptionally serve your customers.

Contact Scott Gibbons, Borgman commercial sales manager, for any questions and to discuss your needs for 2014.

Download the PDF version of the  Buyer’s Guide by clicking on the photo. You’ll get complete access to all of Ford’s information, incentives, and newest commercial innovations.

Inside, you’ll find these upfit incentives. Below is a sneak peak of what you can do for your commercial vehicle. Let Borgman Ford be your upfit supercenter!

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Ford Tough Truck Challenge Winner Revealed!

January 17th, 2014

After a public vote featuring Ford’s top 10 Tough Truck Challenge Finalists, the winners have been revealed! Read how these small business owners have used their trucks on a daily basis to complete trough, rigorous, and detailed tasks. As a reward, the grand prize winner received a brand new F-250! Accelerate and revamp your business by getting your new truck at Borgman Ford today!

Screen shot 2014-01-17 at 3.20.23 PMGrand Prize Winner
D.H. Badger, Badger Custom Homes

“I can’t thank Ford enough for the chance to win a new F-250. I have over 400k miles on my ’99 F-250 with the 7.3L diesel and the truck is as reliable as the day I bought it. I’ve heard great things about the new 6.7L diesels and I can’t wait to give one a try!”

Badger Custom Homes

Here’s my 1999 F-250. I’m a custom home builder in Austin, Texas and the truck has been with me since I got into the business with a production builder. It is used every day and currently has over 400,000 trouble-free miles on it and counting.

This truck has hauled a Case 480D backhoe 10 hours round-trip several times, and pulls a Bobcat S250 skid-steer all over the Texas hill country. It hauls lots of different equipment and we regularly run tools, machinery, plants, and jobsite materials from home to home. There is constantly something in the bed or headache rack.

I don’t see ever getting rid of the truck since it’s never let me or my business down. Many of my subcontractors have had 3 or 4 trucks since I’ve owned “Big Blue” and they can’t believe how long it’s lasted (they are the few that really know how it gets used). Not only does it still perform flawlessly, it looks as good as the day I got it. Well, from 30 feet away anyhow. I put one dent in the truck when I forgot I was pulling a generator and jack-knifed it!

The truck has proven so reliable that when it was time to replace my wife’s Explorer, we went with an Excursion with the same motor and transmission as my truck. Why change a good thing?

Now that I’m taking on more work, I need to expand with another truck. With the track record of Big Blue, I don’t see how my company could go wrong. This truck has helped build hundreds of houses in the Central Texas area and has really been like a partner in the company. Whether we need to haul a rock saw for utilities or agave cactus for landscaping, we’ll be there.

2nd Place
Norris Farm
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3rd Place
Jerry Toy Farm
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Click here for the complete Ford story of the 2nd and 3rd place winners.


Congratulations to Audrey TeBos, Winner of the $5,000 Giveaway!

December 13th, 2013

audreytebos_winnerAudrey TeBos not only got a “new best friend” when she purchased her Ford Focus SE last month…to her surprise she also received a nest egg to help launch her career.

At first, the recent Grand Valley State University graduate  thought the multiple messages from Borgman Ford’s Matt Cameron were an unusually enthusiastic  follow-up to her recent purchase. But when she found out that in fact she’d won $5,000 in Borgman’s Cash Giveaway, to say she was shocked would be an understatement.

“I couldn’t believe it. I had to pinch myself. In fact, I still can hardly believe it,”  the 24-year-old said Friday when she visited the dealership to pick up her check.

The cash couldn’t come at a better time for Audrey. As a GVSU graduate who majored in Sports Management, she’s on a countrywide search for the perfect job to launch her career in collegiate athletics.

“I may have to to move for employment purposes, so this will help make for a very good start,” she said.

The team at Borgman is delighted that the Cash Giveaway winner turned out to be a young graduate starting out, and that the money will help launch her job search and ultimate career move.

“This is just like watching someone open a great gift on Christmas morning,” said Matt Borgman, General Manager, after meeting with Audrey to deliver her check.

Audrey’s brother, Chris, has other ideas about what she should do with her winfall, centering around gift-giving. He’d like a PS4 in his stocking. However, Audrey thinks sister-Santa may not be squandering her new-found nest-egg on games when things like rent and relocation loom.


Transit Connect Wins “International Van of the Year 2014”

December 11th, 2013

2014TransitWe at Borgman are proud to announce that for the second year in a row, Ford won the “International Van of the Year 2014″ award at a commercial vehicle exhibition in Moscow. The 2014 Transit Connect isn’t even on sale yet, but it’s already riling commercial vehicle buyers around the world!

Ford is the only company to win this award two years in a row; in addition to Ford’s 2014 and 2013 win, they were awarded the same honor in 2001, 2003, and 2007.

“The all-new Transit Connect has moved the game on for compact vans – and we are really proud to win this significant award again,” said Barb Samardzich, vice president of Product Development, Ford of Europe. “The new Transit Connect is just as tough and hard-working as all our commercial vehicle range, and comes with smart new looks and much lower fuel bills.”

Visit the the autoblog article for complete access to the press release and award details.


A Big Thank You to the Drive One 4Ur Community Participants!

October 22nd, 2013

driveone_grandville_croppedThe team at Borgman Ford Mazda would like to tip its hat to the folks who turned up to the Drive One 4Ur Community event last Saturday! The Grandville K-12 Band program was able to raise $5,000 from Ford as the result of your support. Great job, folks!


Ford Reduces Oil and Water Use in Plants Through Dry Machining

October 22nd, 2013

rainbow ecotown - modern abstract ecology town illustrationAs part of its commitment to sustainability, Ford Motor Company has added its dry machining capability to six plants globally – a number that will nearly double in the next few years.

Near-dry machining, also known as Minimum Quantity Lubrication or MQL, is a process that lubricates cutting tools with a fine spray of oil exactly when and where it is needed. In comparison, conventional wet machining floods the part with metal-working fluids, requiring large amounts of fluid to cool and lubricate the tools used to make engines and transmissions.

For a typical production line, MQL can save more than 280,000 gallons of water per year, or enough to fill 5,600 average-sized bathtubs. Cologne Engine Plant in Germany decreased water use per engine by 50 percent from 2011 to 2012 by switching to the MQL process.

“Reducing the environmental footprint of our plants is a critical part of Ford’s overall sustainability commitment,” said Andrew Hobbs, director of Ford’s environmental quality office. “Expanding new processes such as MQL across our global network of facilities allows us to have an even greater impact.”

MQL also reduces the amount of oil needed to machine an engine or transmission 80 percent or more, to approximately 100 milliliters – or about half the size of an average drinking glass. Without the need for a coolant system across most engine production lines, MQL also helps to reduce energy use. While conventional wet machining produces an airborne mist, MQL eliminates that mist, improving air quality in the plant. Read the rest of this entry »


University of Michigan Hosts Game Changing Ford Battery Lab

October 21st, 2013

batterylabSetting aside our age old ‘Sparty vs. Wolverines rivalry, the team at Borgman Ford is geeked about a new battery lab Ford is opening in partnership with the University of Michigan. According to Ford, the purpose of the lab is to “change the world” — but we say CHARGE the world — of battery powered vehicles, that is!

The lab will help develop smaller and lighter batteries that are less expensive to produce. It’s a joint effort between Ford, the University of Michigan, battery suppliers and state and federal governments, as well as investors such as Michigan Economic Development Corporation and the U.S. Department of Energy. What could also potentially come out of this collaboration is the ability to produce more efficient and affordable battery-powered vehicles, and ones that could go farther on a single charge.

The other cool thing about this effort is it’s putting Michigan at the heart of battery research, not just battery production. Ford has a rich history in battery research, to the tune of 20 years. And now, it can also test experimental battery concepts on a small scale. It may be hard to believe, but battery research is still in its youth years.

“We have battery labs that test and validate production-ready batteries, but that is too late in the development process for us to get our first look,” said Ted Miller, who manages battery research for Ford. “This lab will give us a stepping-stone between the research lab and the production environment, and a chance to have input much earlier in the development process. This is sorely needed, and no one else in the auto industry has anything like it.”

The Ford electrified vehicle lineup features the Focus Electric, Fusion Energi Plug-in Hybrid and C-MAX Energi Plug-in Hybrid.


Courage Talks for Ford Warriors in Pink Campaign

October 21st, 2013

social.ford.comKudos to the team at Ford for it’s “Courage Talks” initiative whereby breast cancer survivors reach out to share their stories with others. On behalf of Borgman Ford, we’d love it if you’d take a moment to read this Ford Social story that explain the Models of Courage program and gives links to video messages meant to inspire those whose lives are touched by breast cancer.

It takes a warrior’s courage to fight breast cancer. It takes a warrior’s dedication to deal with the everyday triumphs and stumbling blocks. It takes a warrior’s strength to fight, day in and day out, 365 days a year. It takes a warrior to face the adversity that is cancer.

The Warriors in Pink “Models of Courage” program is just one of the ways that the organization brings to light the real life stories of breast cancer survivors. The nine women and two men selected to serve as Models of Courage come from different cities, different cultures, and different generations. They are married, single, working moms and retired grandparents. In their roles as Warriors in Pink Models of Courage, they serve as ambassadors for Ford and the fight against breast cancer, sharing their very personal stories of hope and survival, reaching out to others in need of support and encouragement. Read the rest of this entry »


Borgman Pays Hommage to Hunters with Buck Dynasty Photo Contest…

October 8th, 2013

BuckDynasty300x250With more than a million hunters licensed in Michigan and the DNR predicting a strong season, we know many of our Borgman Ford and Mazda customers are gearing up to get out into the great outdoors with the start of bow season this month and the imminent firearm season set to open in November. To tip our hats to our rugged hunters, we’ve decided to host a fun photo contest where you can post pictures of your 2013 “rack” and invite your friends to vote. Our staff will pick a grand prize winner from the top three most popular entries to receive a $500 gift card for Cabela’s — just in time for Christmas.

Contest details, sign up, and eventual gallery can be found in the promotions section of our Facebook page at http://bit.ly/15GYLGz


Check out this Sneak Peek of the 2015 Super Duty!

October 8th, 2013

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Check out this awesome video that shows the 2015 Ford Super Duty stacked up against its competitors in a towing competition. What an outstanding truck! Ford just released this sneak peek of the new 2015 Super Duty, and we’ve got the early scoop on the big changes you’ll see when the truck arrives in dealerships!

Making huge headlines is the Power Stroke® engine: The V-8 turbodiesel receives a turbocharger for improved power and performance, and that extra oomph will be backed by a new fuel pump and injectors, and a new temperature control system is designed to maximize everyday performance. These engine enhancements pertain to the Power Stroke in every Super Duty model.

Other upgrades include ones made to the F-450: 19.5-inch wheels are now the standard rims, and new color choices are Magnetic, Caribou, and Bronze Fire.

Now, if the King Ranch is your pick of pickups, know that it gains a new exterior look – it can be had in a new Caribou two-tone paint scheme. Inside, things get more Southwestern-looking, featuring a new Mesa Brown leather and Running W brand.

“Through premium materials and thoughtful execution, we strived to make the 2015 Ford Super Duty King Ranch have a look and a feel as authentic as the ranch itself,” said Doug Scott, Ford Truck Group Marketing Manager.

 


 

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